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Upcycled Hour

Upcycled Hour: Margins & Relationships

The most important components to having a long lasting brand.

Wednesday, August 18, 2021
1:00 PM - 2:00 PM (EDT)


Event Details

Margins & Relationships: The most important components to having a long lasting brand.

Distrotalk's Sandra Velasquez is going to share her expertise on all things distribution, buyers, and retail margins. Your products should be on shelves and she'll help you get there, but tasting good isn't good enough. She will give you the insights and knowledge you need to navigate grocery retail by diving into the topics below:

  • How to write a buyer
  • How to build relationships with distributors
  • Understanding margins in grocery

This is a membership-only exclusive event - Members please login to register and receive your unique link for the Zoom event. 

About the Speaker

Sandra Velasquez is a former Sales & Distribution Manager based in NYC. She has worked for several national brands in the Natural & Specialty Space and opened hundreds of accounts nationwide without brokers. She is also the founder of Nopalera, an award winning beauty brand with hundreds of accounts nationwide. She teaches a live class for CPG founders called DISTRO 101. She was named one of Buzzfeed’s Women To Watch in 2021.